Feelingpeaky

Every company starts somewhere and our starting point many years ago was a florist based in West London … www.westlondonflowers.com - It makes sense!

While it was great in it’s time the web moves fast and the design looked dated. Also Beryl, our fabulous florist had moved on in her business to concentrate in one key area - that of a wedding florist. So the site has been completely redesigned and focused on wedding floristry and wedding flowers.

But how do you stand out in a crowd of florist sites?

It was a bold move but designed under Beryl’s direction westlondonflowers to a colour scheme of black and grey .. with some shocking pink to contrast. Both client and us are very pleased with the results - not least that within a week of going live she was well on the way to breaking even for the cost of the project.

Google Success!

The key to the project being a success so fast is the search engine optimisation process we went through. Targeting the two key phrases of wedding florist london and wedding flowers london has led to some excellent page 1 results.

As of 23rd May on google.co.uk

Wedding florist London - 2nd out of 1,100,000 listings
Wedding flowers London - 4th out of 1,360,000 listings

..and not too bad on more generic phrases either…

flowers London - 6th out of 9,120,000 listings
florist London - 4th out of 1,340,000 listings

So if your looking to stand out in the crowd and get great listing to boot then call us with your brief. To end on a bad pun …Your future could be rosy!

As of the 30th of April 2007 Feelingpeaky Ltd will be residing in their lovely new offices. Please make a note of our new contact details below.

If anyone fancies popping in to brief us on an exciting new project (or just to say hello!) there is a lovely cake shop on the high street that is worth a visit en-route.

Hope to see you soon,
The Feelingpeaky Team.

Over the past few years Feelingpeaky has been asked to re-design many company logos. Some of these were originally designed in-house by the company themselves, others simply look outdated and not in-keeping with the current way the company is looking to project itself. All though had common elements - they looked unprofessional, amateur, cluttered and on the whole just plain ugly.

Company Logo Design

The design of a company logo should embody the values of the company, present its personality and try and be the “sum of all its parts”. It should represent the company professionally and be suitable for all mediums whether it be print, web, on the side of a truck or on a company shirt.

Working with Insight Biotechnology

To get the ball rolling I thought I would present a quick before and after for a client we are working with. Their company had just completed its 10th year in business and felt now was the time to look forward to the next ten years and put the company on track forfurther growth and success.

The Original Insight Biotechnology logo…

and the redesigned company logo for Insight Biotechnology:

We feel the new company logo design displays contemporary, clean and modern characteristics the text is stacked making the company name very legible and compact in appearance. The icon chosen represents an eye taking reference from ‘insight’ - vision, penetration, awareness, observation, judgement. Depending on what way you look at the icon the ocular representation reveals itself facing either to the left or to the right which in turn works well as an optical illusion. The viewer can have different perceptions or insights. The colour green was chosen as a break from the old but also to be reflective of the area of business that the company deals in.

Since completing the initial company logo design Feelingpeaky rolled out the new branding through a variety of materials from letterheads and business cards to catalogue stickers, t-shirts, mouse mats and latterly the branding has been added to their website (by another agency).

Next time I will write a little more about the process we go through with a client in order to develop their branding and logo identity.

This is something Feelingpeaky has addressed in our new web site (see the feelingpeaky Contact page) and already actioned in our email footers. However, I notice many websites, clients, prospects and suppliers are still to action.

Basically from 1st January 2007, Companies in the UK were required to add specific regulatory information on to their web sites and email footers.  The basic requirements to be added are as follows:

 - Company registration number
 - Place of registration
 - Registered office address
 - If your business has a VAT number - state this as well

 

We’ve added ours simply as:

Feelingpeaky Ltd is a company registered in England and Wales.

Registered Company Number: 5579994.

Registered Address: 106 The Avenue, Pinner, Middlesex, HA5 5BJ.

VAT Registration Number: 832 873608

More information found here - The Register

 

Stationary

By the way this legal requirement was also previously the case for “Business Letters” … Have you checked your stationary recently? Firstly is it meeting your legal requirements? But also just as important is it representing you and your business in the best possible light?

Feelingpeaky are happy to help whether its for company stationary or web site maintenance. Contact us for more information and a quote.

Hello world! …It’s the traditional way of starting something new in programming. Also the words provided by WordPress for a test blog entry. I thought about deleting this blog entry but it seems appropriate to leave it in.

Hello world! … and welcome to the new look feelingpeaky web site. It was much over due in arriving but we are pretty pleased it’s here. The last incarnation of the site was designed and built way back in 2003. Four years for a revised web site design is a lifetime in the wonderful world of web design - especially if you’re a design and marketing company.

Why so long?

Well to be honest virtually 100% of our work is by word of mouth and therefore the old site suited its purpose - primarily to show our work, to an already warm prospect. However, it became more and more apparent that we might be missing even bigger and brighter opportunities. Hence it was time to pull our finger out and present a site truly representative of us. Feelingpeaky is young, dynamic, vibrant, creative and commercial. We are a design and marketing agency looking for new, exciting and creative briefs. Now we understand that there are a lot of design companies in London after those briefs.

So why choose Feelingpeaky?

Well first review our work, then call us to chat through your needs. We always interested in hearing about your business and your plans to move it forward. We feel we could make a significant contribution to your success. Go on give us a try.