The incumbent Fortune Law website was dated and static. Despite being the creators of the original design way back, times change and things move on. Now responsive website design and the use of mobiles to view websites is dominant we need to design and aim our attention towards this. Clean design with large typography and good spacing gives breathing room to content and makes messaging far easier to digest and communicate.
Having a strong message and call-to-action on first landing on the site is important. Key messaging and a summary explanation all in the first half of the homepage straight away focuses attention and gives explanation to the business and what their point of difference and core offer is.